Daring Spirit: Ashli Stockton

Ashli lives in NYC with her husband, Alex, and two furry children, Ted & Wyatt. She currently runs an eponymous luxury marketing firm, working with brands big and small across beauty, fashion, and retail.  

As a branding consultant, she helps clients to identify their voice, envision their creative direction, and develop content that brings their story to life. She is a self-proclaimed beauty product fanatic, so she's always trying the latest and greatest (she's super into Korean and all-natural products right now, and happily shares her faves on her blog).

She practices Pilates and recently started dipping her toe into the yoga world. Cooking is her therapy, so you'll always find her trying some new vegetarian recipes. She's started practicing meditation over the last year or so, using mainly guided meditations that make it easy for beginners (excellent way to direct your energy, sayeth the meditation teachers!).

Gardening and interior design are also quite high on her list of things she loves to do, and she's a self-confessed Netflix junkie (a trait she shares with many fine bloggers...ahem).

Ashli's funny, whip-smart, and an all-around beautiful person with a knack for cutting through the noise to get right to the heart of a matter. See what we mean...


Daring Spirits:  Tell us about a decision that felt really bold.

Ashli:  I'll go with the decision to pick up and leave my hometown in Louisiana to try and make it in the Big Apple. It was 2002, I was 22 years old, and didn't know a soul. Here's what happened....

I managed a Victoria's Secret store while finishing my last full-time semester of college. Thinking back I have no idea where the time or energy came from. These days I need a nap after a Trader Joe's run. Post-graduation I was offered the opportunity to fly to NYC and interview for an entry-level position at the corporate office. I'd visited New York a handful of times but never by myself, eek.  

I vividly remember the morning of the interview. Everything felt incredibly scary...hailing a cab, giving the address to the driver in a way that made no sense, him getting annoyed with me, walking into the giant building and feeling like I was never going to pull this off. Five hours and 3 interviews later, I was on my way back to Louisiana, phew!

Two weeks after that, I was on my way back to NYC - this time for good. I got the job, and just like that my life completely changed. 

Thinking back, I feel proud of my 22 year old fearless (or, um, clueless) self. That one super-bold decision changed the course of my life. I've accomplished more in my career than I ever thought possible. I've had many brilliant mentors help me along the way. I've met the best friends a girl could ask for. I found the love of my life. I've seen the world.

I remain grateful for the opportunity to experience things I only dreamt of as a kid. Now, when I'm faced with a big decision that can be overwhelming or scary, I think of these two quotes:

"It will be okay in the end. If it's not ok, it's not the end." - John Lennon

"Fear is a Liar". - unknown

Makes everything a little less scary right?


Daring Spirits:  Describe a time when things went "wrong" and then the Universe delivered.

Ashli:  I came to a point in my career when I realized that what I thought was my dream job, wasn't any longer. I worked hard and long to get to the top of a ladder I no longer recognized. Coming to terms with that truth was a difficult one to swallow and it took time to fully grasp and accept.

When I did, I quickly decided to change courses. Now, I couldn't be happier and more at peace with where I am. I look forward to whatever comes next.

I think it's important to realize that it's okay to change your mind. We're constantly evolving, changing and growing as human beings and what you once so badly wanted may change, and that's ok.


Daring Spirits:  Beach or Mountains?  Sweet or spicy?  Window or aisle

Ashli:  Beach - nothing makes me happier than the smell of suntan lotion and a tropical cocktail.

Spicy - I'm southern, which means I'm pretty sure there was Tabasco in my baby bottle. 

Aisle - I drink A LOT of water :-)


Daring Spirits:
"I think it's important to realize that it's okay to change your mind. We're constantly evolving, changing and growing as human beings and what you once so badly wanted may change, and that's ok." 

That right there is a big part of what being a Daring Spirit is about, Ashli, and we're grateful to you for sharing your experience. I (Barbara) met Ashli when I started in the VSB corporate office, right around the same time she did. It's been a thrill to watch Ashli move up that corporate ladder and right out through the roof into her own business. 

Friends, check out Ashli's website at www.ashlistockton.com, and for a heaping dose of visual beauty follow her on Instagram: Ashlistockton.

photo: Ashli Stockton